Developing institutional and advertising texts for B2B and B2C, I am a senior copywriter specialized in multimedia campaigns. Experienced in inbound marketing and social media – content producer, community manager, and CSC 2.0 attendant – since, 1995, I have been working for online, offline, and bellow the line agencies. In collaboration with the planning sector, I developed strategies and actions for incentive marketing, CRM, and customer sales promotion. Also, I write for corporate blogs and those about diverse themes. Among the main brands served, Unilever, Motorola, LG, Google Android, and Black & Decker.
